Our PPC Advertising Services
A DIGITAL COMPETITOR ANALYSIS
- Completing a market analysis of your service areas and industry
- Finding local competitors currently investing in PPC with higher ad positioning
- Analysing search terms, monthly search volumes, and more in your market
- Creating and setting revenue and cost-per-lead goals
CUSTOM, DATA-DRIVEN ADS
- Researching keywords to find what and how your customers are searching for your services
- Creating ad copy and creatives for high-performing ads
- Split-testing ad copy and creatives
- Conducting competitor research on ad copy and creatives
PPC AD TRACKING AND ANALYTICS
- Tracking average ad positions by campaign
- Tracking click-through rate
- Tracking and optimising cost per click
- Tracking leads, calls, and sales
- Attributing revenue to each paid campaign
PPC CAMPAIGN MANAGEMENT
- Managing and tweaking bids for each campaign
- Monitoring keyword search queries and adjusting bidding
- Monitoring the average position, click-through rate, and cost per click
- And more optimizations for campaign improvement
PAID SEARCH CAMPAIGNS
- Paid ads that target consumers based on their queries in search engines
- PPC-ad-specific landing page optimizations
- Coordinated paid search and SEO campaigns
- Display advertisement campaigns
- Retargeted ads and remarketing campaigns
